Creative Sparq is a project that explores and celebrates creativity within each of us. It's about Living A Creative Life - asking questions, finding answers, learning by doing and creating by intention.
We are all creative, we are all meant to be makers, all our senses equip us to create and express our unique point of view. There are of course the traditional creatives and designers who have embraced their calling wholeheartedly and have become full-time illustrators, painters, writers, musicians, dancers, painters, film-makers. They fill our world with beautiful art and song and poetry and dance. There are also entrepreneurs and leaders, scientists and educators, doctors and inventors, who utilise creative thinking, research and innovation and shape the world we live, work and play in.
Whatever path we pursue, living a fulfilled life means to create a life of passion and purpose. The journey to achieving this is probably clear for some and convoluted for others. Passions and purpose can also evolve and change for each of us at different stages of our lives. Whatever we do then, depends on our attitudes, abilities and environments that can support the choices required to reach our goals. It depends on the questions we ask ourselves, the answers we find, the learning we incorporate and what we choose to create. All of this requires a lot of creative energy- at home, at work and in society.
This project is about all of that - exploring, celebrating and igniting creative energy in our everyday lives - about finding the Creative Sparq within - someone who is comfortable asking questions, figuring out answers, constantly learning from every interaction and creating a life of meaning.
To get some insights, I will be speaking to artists and scientists, psychologists and entertainers, entrepreneurs and teachers, persuading them to share their perspectives and philosophies and hopefully some irreverence and humour as well.
What I aim to get out of this endeavour is a sense of the world we live in today and where we are headed. There are many questions I have - "What kind of jobs will our children have in the future? Can we create a balanced world where technology need not commoditise art and design, but can be harnessed to solve social, health and environmental problems that need to be fixed? Is the nature of parenting and education systems supporting creative minds? Can creative pursuits help in relieving the massive stress levels in society today?
I believe that by understanding the changing and diverse nature of creativity -asking questions, finding answers, learning by doing, creating by intention - we may get some insights. It is also my belief that the strength of the creative glue at the intersection of different disciplines, industries, technologies and communities, especially during times of change, has encouraged compassion and resilience and indeed provided nourishment to humanity. It's no different today and if anything, with the advent of huge technological change in the past twenty years and more looming large on the horizon, incorporating a creative life within our everyday, will provide a sense of anchor, understanding and well-being.
It's the summer of 2017 as I begin this exploration in creativity and my wish for the next forty some years of my life (if I make it that far), is for my loved ones and I to live a creative life and for the world to benefit from positive creative energy. This is my way of sending it out into the world. If you feel the same, all I ask is that you let your creative sparq glow!
Twenty years ago, Ayesha Kohli would have called herself a business management professional, ten years ago, a communications specialist, five years ago, an entrepreneur.
At present, her creative life includes running a business storytelling consultancy Sparq Communications and a story-led fashion accessories business, Ayesha Cashmere. It includes Hustler-Ideator-Connector-Creator hats that are worn several times a day. Mother-Wife-Daughter-Sister-Friend roles play along in the background. Yoga, coffee, journaling, sketching, long walks, 80s music, dancing [ especially when everyone is looking], and conversations with people who don't take themselves too seriously, fuel her creative energy. She is envious of people who can sing and tell jokes without forgetting the punchline!
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